MICHELLE BOUFFARD

After a promising start as a classical trumpet player, l left my studies at university when I fell in love with wine 19 years ago. I then graduated from the International Sommelier Guild and completed the Diploma Program from Wine & Spirit Education Trust. I am currently in Stage 2 of the prestigious Masters of Wine program. I was the co-owner of house wine, a company based in Vancouver from 2003 until 2015, and the president of the Canadian Association of Professional Sommeliers of the British Columbia chapter for a period of four years. I now teach the Wine & Spirit Education Trust and do wine education for numerous wine associations. I am frequently invited to sit on numerous panels and I am wine judge for many competitions internationally. I published my first book last October “Dis-moi qui tu es, je te dirai quoi boire” at Cardinal Editions, recently contributed to “Le Secret des Vietnamiennes” cookbook the Curieux Bégin cookbook by doing all of the food and wine pairing. I am the sommelier on the Curieux Bégin TV show and contributes from time to time to the prestigious Meininger’s Wine Business International magazine. I am also the organizer of the international conference Tasting Climate Change, which first edition took place at HEC Montreal in October 2017 and which will be held every two years.


QUESTIONS FROM SOMM360

What excites you about the Sommelier industry/community?
One of the most enriching things about the wine industry is to have the opportunity to meet people from all over the world. By sharing our knowledge and our different experiences we all continue to learn. I am very excited to be part of Somm 360. Another fantastic platform to grow our beautiful community. So special.
Why does continuous education in the wine industry matter to you?
One of my mantras is this: discipline is freedom. If you are going to do something, do it well. I do believe that continued wine education opens door and gives you an infinite world of possibilities that you didn’t even know existed. Education is one of the reasons I was able to flourish and have the career that I have today. The more you know, the more you realize that you don’t know. The quest never ends. This is what’s so beautiful about our industry.

 

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